Kevin Palmer has spent 32 years in the securities industry and was most recently registered with First Allied Securities in Scottsdale, Arizona. Then on July 2, 2018 after 10 Years of Inactivity as a Stock Broker, he was terminated from first allied for discretionary trading. The irony is he was out of the securities sales business! After leaving Merrill Lynch when the investment industry required a paradigm shift. Kevin Palmer orchestrate an alliance of Wall Street and business executives at SMA Institute to build better Broker-Dealers. Their mission was to provide smaller financial firms the perspective needed to implement change through operational efficiency and crystallized corporate culture. By combining cognitive psychology and conventional economic research, they improved business models, revenue generation and profit margins.